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No more dreading the dryer. The TURBO Ionic Dryer is a breakthrough in hair dryer technology that dries hair up to 2X faster and retains moisture for smooth, healthy, shiny hair. The efficient High-Power DC Motor and Turbine Fan design are uniquely combined to deliver the lightest and most powerful dryer for easier drying days ahead! Customize heat, power, and ion levels to create perfect results for your unique hair needs and personalized style.